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Save Extra Up To 50%*

BLACK FRIDAY

Save Extra Up To 50%*

BLACK FRIDAY

Save Extra Up To 50%*

BLACK FRIDAY

Save Extra Up To 50%*

BLACK FRIDAY

Black Friday & Cyber Monday

Save Extra Up To 50%*

* Online exclusive until December 02nd, 2025

This Season, Choose What Lasts — Up to 50% Off

BLACK FRIDAY


Discover our best-selling timepieces — from the iconic Morris & Co. collection to the timeless elegance of Serenity — now available at a special Black Friday offer.
Remember the greater gift: With every purchase, you help provide children with access to quality education across Asia and Africa.

For first-time orders only, enter the coupon code AUGUSTBERG10 at checkout to receive an extra 10% OFF! A total discount of up to 50% will be applied to eligible items.

⏳Limited stock and limited time! Secure your savings and meaningful gift today.

Online Exclusive with Limited Quantity
International Free Shipping
Buy Now Pay Later
2 Years Warranty

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* Sale on select itemAsh Rose Gold - August BergAsh Rose Gold - August Berg
Serenity Ash 40mm - Perlon - Rose Gold
Sale priceFrom $187.04 Regular price$311.73
(4.8)
* Sale on select itemDeep Blue Silver - August BergDeep Blue Silver - August Berg
Serenity Deep Blue 40mm - Brown Leather - Silver
Sale priceFrom $179.21 Regular price$298.69
(4.8)
* Sale on select itemDeep Blue Silver - August BergDeep Blue Silver - August Berg
Serenity Deep Blue 40mm - Mesh - Silver
Sale priceFrom $179.21 Regular price$298.69
(4.8)
* Sale on select itemDeep Blue Silver - August BergDeep Blue Silver - August Berg
Serenity Deep Blue 40mm - Perlon - Silver
Sale priceFrom $179.21 Regular price$298.69
(4.8)
* Sale on select itemCuppa Brown - August BergCuppa Brown - August Berg
Serenity Cuppa Brown 40mm - Leather - Brown
Sale priceFrom $187.04 Regular price$311.73
(4.8)
* Sale on select itemCuppa Brown - August BergCuppa Brown - August Berg
Serenity Cuppa Brown 40mm - Perlon - Brown
Sale priceFrom $187.04 Regular price$311.73
(4.8)
* Sale on select itemPimpernel Crimson - August BergPimpernel Crimson - August Berg
Pimpernel Crimson 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemPimpernel Crimson - August BergPimpernel Crimson - August Berg
Pimpernel Crimson 38mm - Perlon - Rose Gold
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemBurgundy Silver Mesh - August BergBurgundy Silver - August Berg
Serenity Burgundy 40mm - Mesh - Silver
Sale priceFrom $171.39 Regular price$285.65
(4.8)
* Sale on select itemBurgundy Silver - August BergBurgundy Silver - August Berg
Serenity Burgundy 40mm - Perlon - Silver
Sale priceFrom $171.39 Regular price$285.65
(4.8)
* Sale on select itemForest Hare Rose Gold Fennel - August BergFennel Forest Hare - August Berg
Forest Hare Fennel 38mm - Perlon - Rose Gold
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemMorris & Co. Crimson Silver Forest Hare | Green Perlon-Watches-August Berg Official SiteFennel Forest Hare - August Berg
Forest Hare Fennel 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemPimpernel Fennel - August BergFennel Pimpernel - August Berg
Pimpernel Fennel 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemFennel Pimpernel - August BergFennel Pimpernel - August Berg
Pimpernel Fennel 38mm - Perlon - Rose Gold
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemStrawberry Thief Bird Rose Gold Fennel Green Perlon - August BergFennel Strawberry Thief Bird - August Berg
Strawberry Thief Bird Fennel 38mm - Perlon - Rose Gold
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemCrimson Silver Strawberry Thief Bird Green Perlon - August BergFennel Strawberry Thief Bird - August Berg
Strawberry Thief Bird Fennel 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemIndigo Pimpernel - August BergIndigo Pimpernel - August Berg
Pimpernel Indigo 38mm - Perlon - Rose Gold
Sale priceFrom $218.34 Regular price$363.91
(4.6)
* Sale on select itemIndigo Rose Gold Strawberry Thief Bird Indigo Perlon - August BergIndigo Strawberry Thief Bird - August Berg
Strawberry Thief Bird Indigo 38mm - Perlon - Rose Gold
Sale priceFrom $218.34 Regular price$363.91
(4.6)
* Sale on select itemIndigo Silver Strawberry Thief Bird Indigo Perlon - August BergStrawberry Thief Bird Indigo - August Berg
Strawberry Thief Bird Indigo 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemNoir Black - August BergNoir Black - August Berg
Serenity Noir Black 40mm - Perlon - Black
Sale priceFrom $179.21 Regular price$298.69
(4.8)
* Sale on select itemNordic Granite Silver & Rose Gold Cool Grey Perlon - August BergNordic Granite Silver - August Berg
Serenity Nordic Granite 40mm - Perlon - Silver
Sale priceFrom $171.39 Regular price$285.65
(4.8)
* Sale on select itemOrchid Rose Gold Pink Perlon - August BergOrchid Rose Gold - August Berg
Serenity Orchid 40mm - Pink Perlon - Rose Gold
Sale priceFrom $187.04 Regular price$311.73
(4.8)
* Sale on select itemOrchid Rose Gold Rose Gold Mesh - August BergOrchid Rose Gold - August Berg
Serenity Orchid 40mm - Mesh - Rose Gold
Sale priceFrom $187.04 Regular price$311.73
(4.8)
* Sale on select itemOrchid Rose Gold White Perlon - August BergOrchid Rose Gold - August Berg
Serenity Orchid 40mm - White Perlon - Rose Gold
Sale priceFrom $187.04 Regular price$311.73
(4.8)
* Sale on select itemIndigo Rose Gold Forest Hare Indigo Perlon - August BergIndigo Forest Hare - August Berg
Forest Hare Indigo 38mm - Perlon - Rose Gold
Sale priceFrom $218.34 Regular price$363.91
(4.6)
* Sale on select itemPrimrose Rose Gold Forest Hare - August BergForest Hare Primrose - August Berg
Forest Hare Primrose 38mm - Grey Perlon Nylon - Rose Gold
Sale priceFrom $218.34 Regular price$363.91
(4.6)
* Sale on select itemPrimrose Forest Hare Rose Gold Mesh - August BergForest Hare Primrose - August Berg
Forest Hare Primrose 38mm - Steel Mesh - Rose Gold
Sale priceFrom $218.34 Regular price$363.91
(4.6)
* Sale on select itemPrimrose Silver Forest Hare - August BergPrimrose Silver Forest Hare - August Berg
Forest Hare Primrose 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemPrimrose Forest Hare Silver Mesh - August BergPrimrose Silver Forest Hare - August Berg
Forest Hare Primrose 38mm - Mesh - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemPure Strawberry Thief - August BergPure Strawberry Thief - August Berg
Pure Strawberry Thief 30mm - Mesh - Silver
Sale priceFrom $210.52 Regular price$350.86
(4.6)
Save 40%Reflexion Gold Gold Mesh - August BergReflexion Gold - August Berg
Reflexion Gold 38mm - Mesh - Gold
Sale price$194.87 Regular price$324.78
(4.8)
Save 40%Reflexion Rose Gold Rose Gold Mesh - August BergReflexion Rose Gold - August Berg
Reflexion Rose Gold 38mm - Mesh - Rose Gold
Sale price$194.87 Regular price$324.78
(4.8)
Save 40%Reflexion Silver Mesh - August BergSilver, Silver Mesh - August Berg
Reflexion Silver 38mm - Mesh - Silver
Sale price$194.87 Regular price$324.78
(4.8)
* Sale on select itemPure Willow Bough - August BergPure Willow Bough - August Berg
Pure Willow Bough 38mm - Mesh - Silver
Sale priceFrom $210.52 Regular price$350.86
(4.6)
Save 40%Petite Willow Bough - August BergPetite Willow Bough - August Berg
Petite Willow Bough 26mm - Mesh - Rose Gold
Sale priceFrom $226.17 Regular price$376.95
(4.6)
* Sale on select itemStrawberry Thief Crimson - August BergCrimson Strawberry Thief - August Berg
Strawberry Thief Crimson 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
* Sale on select itemPetite Willow Bough - August BergPetite Willow Bough - August Berg
Petite Willow Bough 26mm - Mesh - Silver
Sale priceFrom $226.17 Regular price$376.95
(4.6)
Save 40%Greenhill Rose Gold Gift Set 40mm | Rose Gold Mesh Strap & Green Perlon Strap - August BergGreenhill Rose Gold Gift Set 40mm | Rose Gold Mesh Strap & Green Perlon Strap - August Berg
* Sale on select itemStrawberry Thief Crimson - August BergCrimson Strawberry Thief - August Berg
Strawberry Thief Crimson 38mm - Perlon - Silver
Sale priceFrom $194.87 Regular price$324.78
(4.6)
Save 40%Simply Silver Mesh - August BergSimply Silver - August Berg
Serenity Simply 40mm - Mesh - Silver
Sale priceFrom $187.04 Regular price$311.73
(4.8)
Save 40%Simply Rose Gold Mesh - August BergSerenity Simply - August Berg
Serenity Simply 40mm - Mesh - Rose Gold
Sale priceFrom $210.52 Regular price$350.86
(4.8)

SKETCHES TO REALITY

Magnus Joergensen

Designer's Philosophy & Craftsmanship

MORRIS & CO. EXCLUSIVITY

Designed in exclusive collaboration with the iconic British heritage brand - Morris & Co.. The "chemistry" between Minimalism & Maximalism!

TIMELESS DESIGN

Designed by Magnus Joergensen with Minimalism philosophy of both Modern & Vintage, making it last in time.

SERENITY CRYSTALS

Equipped with anti-reflective & scratch-resistant glass, made of specialized single-dome sapphire crystals - Serenity collection

JAPANESE QUARTZ

Crafted with meticulously chosen Japanese Miyota Quartz movement, ensuring precision & the utmost accuracy in timekeeping.

PERSONALIZED GIFT

Can be engraved with your own message, making it a perfect meaningful gift for your loved ones.

SOCIAL RESPONSIBILITY

With every watch sold, we help gift a child with 6 month of quality education in Asia & Africa. And, with every 20,000 watches sold, we will build a school with Human Practice Foundation. But why education?

GREEN PACKAGING

Delivered in sustainable & reusable Bamboo Boxes, certified by Forest Stewardship Council®

ACT FOR THE PLANET

August Berg supports Carbon Removal for every shipment, ensuring that your delivery is carbon-neutral, and certified by Carbon Direct.

20,000 Watches Sold = 1 School Built

AUGUST 2019

TOGETHER, WE CHANGE THE WORLD,
ONE WRIST AT A TIME!

August Berg was founded with a vision that every single watch sold would contribute to providing a child in Asia or Africa with 6 months of quality education.

Learn More

AUGUST 2023

SMALL GESTURES FOR A BIG IMPACT!
20,000 watches sold = 1 school built

We are glad to announce we are about to complete the construction of the first school, located in Kenya, Africa: Akadeli Primary School.

Learn More

AUGUST 2025

SCHOOLS SHAPE CHILDREN,
CHILDREN SHAPE THE WORLD!

We remain fully committed to continuing our commitment to education and helping children to grow. The construction of the second school will be in progress and will be situated in Nepal.

Join Us?

"I really love my new watch. Looks even better than in the pictures. Unique and beautiful motif with my favorite colors. Thank you, August Berg!"

Yanni Tsimaras

"Beautiful Deep Blue watch. Nice design and colours. I bought this watch as a birthday gift for my wife and she loves it!"

Kelly Reese

"Very nice and refined watch. August Berg is contributing towards education with every watch sold further enhances my appreciation for this product."

Rita Husbur

"I couldn't be happier with my purchase. The watch is elegant and stylish. This watch is versatile enough to wear with both casual and dressy outfits."

Amy Pedro

CUSTOMERS IN 38 COUNTRIES

Are helping to build the schools in Asia & Africa.

OUR TIMEFULNESS

Together, we change the world, one wrist at a time!