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AUGUST BERG X MORRIS & CO.
Exclusive Collaboration
Lovingly crafted watches that uphold the legacy of William Morris. Made using the finest materials and with the utmost regard for heritage patterns, the collection reflects the value of craftspersonship and beauty first espoused by Morris.
SKETCHES TO REALITY
NEW SIMPLY STRAWBERRY THIEF
‘Have nothing in your house that you do not know to be useful, or believe to be beautiful’
- William Morris -
A LEGENDARY BRITISH HERITAGE BRAND
Morris & Co was founded in 1861 by William Morris, an artist who valued simplicity, craftmanship and sustainable home décor, heavily inspired by flora and fauna.
Today, as custodians of the original company founded by William Morris, Morris & Co embodies the aesthetic of this important cultural icon, by ensuring his legacy lives on in people’s homes, through beautifully crafted wallpapers, fabrics and accessories.
BEAUTIFULLY CRAFTED PRODUCTS THAT UPHOLD THE LEGACY OF WILLIAM MORRIS
August Berg introduces a new collection inspired by the motifs of William Morris. A selection of Morris & Co’s internationally recognized designs reimagined as timepieces through August Berg.
A celebration of well-loved Morris designs, including Strawberry Thief, Pimpernel, and Willow Bough is printed on the timepiece dial.
The video features Akadeli Primary School, which is the first school we are building.
BEST SELLERS
OUR BEST SELLERS
Designed in exclusive collaboration with the iconic British heritage brand - Morris & Co.. The "chemistry" between Minimalism & Maximalism!
PATTERN DESIGN BY MORRIS & CO.
Morris & Co., famed for their iconic textiles, partners exclusively with August Berg to translate their timeless designs onto a new platform: stylish wristwatches.
Designed by Magnus Joergensen with Minimalism philosophy of both Modern & Vintage, making it last in time.
Equipped with anti-reflective & scratch-resistant glass, made of specialized single-dome sapphire crystals - Serenity collection
Crafted with meticulously chosen Japanese Miyota Quartz movement, ensuring precision & the utmost accuracy in timekeeping.
Can be engraved with your own message, making it a perfect meaningful gift for your loved ones.
With every watch sold, we help gift a child with 6 month of quality education in Asia & Africa. And, with every 20,000 watches sold, we will build a school with Human Practice Foundation. But why education?
Delivered in sustainable & reusable Bamboo Boxes, certified by Forest Stewardship Council®
August Berg supports Carbon Removal for every shipment, ensuring that your delivery is carbon-neutral, and certified by Carbon Direct.
Together, we can change the world, one wrist at a time!
Celebrities who help build the school
Let customers speak for us
Simply gorgeous!
This watch is even lovelier than it looks. Great quality, so beautiful & so distinctive. People keep asking me where I got it! A truly special time piece.
Jo McGrath
Simply Strawberry Thief Woad Blue
Good lookin' watch!
This watch is just as bright and blue as the pictures showed. It is a gorgeous piece and I am looking forward to getting more from this company!
Christopher Clark
Serenity Sky Blue
Excellent customer service!
At first, I bought this watch as a present for my 16 years old son and I chose the 32mm size. Because he preferred to have a larger watch, I exchanged it for the 40mm one. All along the process, I had an excellent experience with customer service. They were very understanding of my request and I appreciated it a lot. Now my son is proudly wearing the 40mm watch and he is very happy with it. Thank you!
Nathalie Goudreau
Serenity Deep Blue
Amazing service
I purchased the watch a week or 2 before Xmas, and got it in plenty of time to spare. Not bad from Singapore to Australia! And the watch is great, so couldn’t be happier!
Paul Hancock
Serenity Noir Black
Truly Special Timepiece
I purchased a beautiful Morris & Co. Collab Strawberry Thief watch & I am deeply impressed with the quality & detail of the watch. This is a piece I will treasure, & know I will pass it along to my children in the future, & they will be proud to wear it as well.
Jessika Brooks-Brewer
Strawberry Thief Fennel
"Surprised My Wife"
this was one of the nicest Christmas gifts I've given to her. She loves Wm Morris prints and is particularly fond of the Strawberry Thief. The watch is beautiful, great colors. The soft gray band is a perfect contrast to the primrose and siler on the watch. I scored many points this Christmas.
PHILIP LeMarquand
Strawberry Thief Bird Primrose
Green Perlon Rose Gold Buckle Strap
Very nice and unique strap. Elegant with the watch. The service was excellent with prompt response to my enquiries and request. Thank you.
Eden Tan Chyn Ngian
Green Perlon Rose Gold Buckle Strap
Deep blue watch strap
Gorgeous watch strap and excellent customer service to get a new one very quickly when first one broke free of charge. Highly recommend
Alex Capelli
Deep Blue Perlon Silver Buckle Strap
Lovely watch
Beautiful and elegant watch
I'm adding another better pic
TINA KOUNADIS
Serenity Shine Gold
beautiful classy watch
I'm very happy with my Simply Rose Gold watch. But there was some bad news and good news before I was. I had trouble figuring out how to shorten the band (I have a small wrist). The tiny booklet that came with the watch had some illustrations which were not helpful and there were no instructions. Even with videos I found on line I couldn't get it to close securely (I'm not mechanical at all). I started wearing it around the house, fastening it the best I could. Unfortunately, I wore it down to the basement laundry room. As I was getting on the elevator it popped open, teetered on the edge of the elevator and then fell 5 stories! Our building's wonderful super was able to retrieve it and it was still ticking. One side where the band meets the watch had popped open with a small screw sticking out. I could not get it back to its original state so went to a jewelry store. The very kind guy said it probably just needed a good yank but he didn't want to do it because it could break. At that point, I told him he had my permission to try. It worked! And he showed me how to properly close the clasp. Now I really love it!
william russell
Serenity Simply
Goes with almost everything
This colour is SO versatile! It looks like a rich dark pink to me (and is even nicer in real life), but it looks great with a red outfit!
I get lots of admiring comments each time I wear it and I love it!
It keep perfect time and the catch is firm and easy to put on and off
Dee Keys
Serenity Burgundy
Beautiful watch!
I love big watches, so I got the unisex and it’s perfect. Because of the elegant design, it doesn’t look too big on my wrist. I highly recommend August Berg! Love my new watch and I get lots of compliments.
Suzanne Rollow
Serenity Simply
What customers think about the store
August Berg offers high-quality and unique timepieces with beautiful designs. Customers are impressed by the elegant and minimalist aesthetics, while appreciating the socially conscious aspect of contributing to children's education. The watches are well-craft...
AI-generated from customer reviews.
Strap Design Quality Service
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★ Reviews
87%
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I have loved the Strawberry Thief by Morris & Co for many years and was thrilled when I found a watch with this design. The watch itself is lovely. The perlon strap, however, is very stiff and uncomfortable. I have fairly small wrists and there is very little strap extending beyond the clasp - this strap definitely runs on the small side. I truly wish that this watch had interchangeable straps - the metal mesh straps that are available on other August Berg watches would be perfect. If it weren’t for the strap this watch would be a perfect 5 stars.
Dear Reba Mac,
Thank you for taking the time to share your thoughts about your Strawberry Thief by Morris & Co watch. We’re delighted to hear that you love the design and the overall quality of the watch—it’s always wonderful to know when our designs resonate so deeply with our customers.
We sincerely apologize for the discomfort caused by the Perlon strap. Your feedback regarding its stiffness and size is invaluable, and we understand how important comfort is in making a watch truly perfect.
We appreciate your suggestion about interchangeable straps and are pleased to let you know that we are constantly exploring ways to improve our products based on customer input. Your feedback means a great deal to us as it helps us enhance our offerings. In the meantime, if you’re interested, our team would be happy to assist you in exploring other strap options, such as the metal mesh designs you mentioned, to see if there’s a better fit for your needs. We’ve already reached out to you via contact@augustberg.com, so please check your email for further assistance.
Thank you for choosing August Berg, and we hope to provide you with a perfect 5-star experience in the future.
Kind regards,
August Berg Team.
Edit: the team reached out to me and is sending me a watch without the poor engraving on it. They were extremely accommodating and offered to remedy the situation with great care. Mistakes happen and this organization made sure to do what they had the ability to do to make it better. Would buy from them again.
Original: Look, the watch on its own is very pretty and looks great. But this was an anniversary gift and I paid for the custom words on the back that were supposed to wrap around the outside of the top part of the back of the watch. Instead, it cuts across. I couldn’t get it fixed and back in time before our gift exchange so I live with that problem now.
Dear Sir,
Thank you for taking the time to share your experience with your August Berg watch. We deeply regret that the engraving on your anniversary gift did not meet your expectations and affected such a meaningful occasion.
We truly understand the importance of personalization for special moments like anniversaries, and we sincerely apologize for the inconvenience caused by the misplacement of the engraving. This falls short of the high standards we aim to provide.
Your feedback is invaluable, and we are committed to using it to improve our services. We are currently reviewing our customization process to to ensure that every detail is handled with the utmost care in the future.
Thank you again for bringing this to our attention. If there is anything we can do to address this issue for you, please don’t hesitate to reach out to our customer service team at contact@augustberg.com. We are committed to making things right and restoring your trust in our brand.
August Berg Team.
盤面が大きく、シンプルで、この上ない清楚感がある。ちょっと重いが（盤面が小さなものに比べれば）耐えるほどではない。
ベルトが、金属なので、大汗にも対応。
とても見やすいし、良い時計です。
Just received today- gorgeous sapphire blue face and leather strap - 32mm. Better than picture. I chose this watch because of the quality of August Berg and the fact they give back to others.
