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SERENITY PETITE

NEW COLLECTION

BEST SELLER

WILLIAM MORRIS EXCLUSIVE LEGAGY

BEST SELLER

AUGUST BERG SERENITY

OUR SOCIAL MISSION

AUGUST BERG

THE GIFT OF TIME

More than just a watch brand, we want to make a difference in the world. With every watch sold, we help gift a child with 6 months of quality education in Asia & Africa. Our effort is small but we are trying bit by bit. With support of our kind-hearted customers, so far we've empowered 988 students to graduate, providing them with 94,806 months of quality education.

Moreover, with every 20,000 watches sold, we will build a school for children in need with
Human Practice Foundation.

This video features Akadeli Primary School, which is the first school we are building. Let contribute your brick of time to build school walls of opportunity for future generations.

Together we change the world,
one wrist at a time!

AUGUST BERG

TIMEFULNESS

Our timepieces are designed to inspire and remind us to make conscious choices with our time. And, this appreciation for the time we have & what we choose to do with it. Our founder calls it 'Timefulness': Time is universal, but it is yours to define, to shape and give purpose to you and to those around you. We hope to advocate Timefulness while giving back to society. Because in the end, Time is a gift – embrace it!

"Timefulness: To share. To be fulfilled. To follow your passion with confidence and purpose"
Anders Peter, our founder.

MORRIS & CO. EXCLUSIVITY

Designed in exclusive collaboration with the iconic British heritage brand - Morris & Co.. The chemistry between Minimalism & Maximalism!

TIMELESS DESIGN

Designed by Magnus Joergensen with Minimalism philosophy of both Modern & Vintage, making it last in time.

PREMIUM CRYSTALS

Equipped with anti-reflective & scratch-resistant glass, made of specialized single-dome sapphire crystals - Serenity collection

JAPANESE QUARTZ

Crafted with meticulously chosen Japanese Miyota Quartz movement, ensuring precision & the utmost accuracy in timekeeping.

PERSONALIZED GIFT

Can be engraved on the watch with your own message, making it a perfect meaningful gift for your loved ones.

SOCIAL RESPONSIBILITY

With every watch sold, we help gift a child with 6 month of quality education in Asia & Africa. And, with every 20,000 watches sold, we will build a school with Human Practice Foundation. But why education?

GREEN PACKAGING

Delivered in sustainable & reusable Bamboo Boxes, certified by Forest Stewardship Council®

ACT FOR THE PLANET

August Berg supports Carbon Removal for every shipment, ensuring that your delivery is carbon-neutral, and certified by Carbon Direct.

"I really love my new watch. Looks even better than in the pictures. Unique and beautiful motif with my favorite colors. Thank you, August Berg!"

Taylor Carter

"I couldn't be happier with my purchase. The watch is elegant and stylish. This watch is versatile enough to wear with both casual and dressy outfits."

Andrew Edward

"Beautiful Deep Blue watch. Nice design and colours. I bought this watch as a birthday gift for my wife and she loves it!"

Kelly Reese

"Very nice and refined watch. August Berg is contributing towards education with every watch sold further enhances my appreciation for this product."

Rita Husbur

AUGUST 2019

TOGETHER, WE CHANGE THE WORLD,
ONE WRIST AT A TIME!

August Berg was founded with a vision that every single watch sold would contribute to providing a child in Asia or Africa with 6 months of quality education.

Learn More

AUGUST 2023

SMALL GESTURES FOR A BIG IMPACT
20,000 watches sold = 1 school built

We are glad to announce we are about to complete the construction of the first school, located in Kenya, Africa: Akadeli Primary School.

Join Us?

AUGUST 2025

SCHOOLS SHAPE CHILDREN,
CHILDREN SHAPE THE WORLD!

We remain fully committed to continuing our commitment to education and helping children to grow. The construction of the second school will be in progress and will be situated in Nepal.

Join Us?

Together we change the world, one wrist at a time!

Celebrities who help build the school

CUSTOMERS IN 38 COUNTRIES

Are helping to build the schools in Asia & Africa.

SHOP IN STYLE

Perfect Meaningful Gifts for your Loved Ones

Summer Collection 2023 | August Berg

SHOP IN STYLE

Blanc Dot Silver - August BergBlanc Dot Silver - August Berg
Blanc Dot Silver
Sale priceFrom $ 259.00
Blanc Dot Silver - August BergBlanc Dot Silver - August Berg
Blanc Dot Silver
Sale priceFrom $ 259.00
Summer Collection 2023 | August Berg
Blanc Dot Silver - August BergBlanc Dot Silver - August Berg
Blanc Dot Silver
Sale priceFrom $ 259.00
Blanc Dot Silver - August BergBlanc Dot Silver - August Berg
Blanc Dot Silver
Sale priceFrom $ 259.00
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